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Wednesday, December 16, 2009

A Wall in East Harlem Speaks: Stand Up and Be Counted

This image was tranformed into a new mural in East Harlem to encourage Latinos to participate in the 2010 census.Global Hue This image, which is a composite of work by numerous artists, was transformed into a mural in East Harlem as part of an effort encourage Latinos to participate in the 2010 census.

Can public art be used to encourage census participation?

The Census Bureau hopes so. Drawing upon the Latino cultural tradition of community murals, the federal agency has unveiled a large mural in East Harlem as part of its campaign to get Hispanics to fill out the decennial census forms.

The mural, which was unveiled on Dec. 8 on the side of a bodega at East 117th Street and Third Avenue, was conceived in part by GlobalHue, a large multicultural marketing agency that has been selected to handle media outreach to black and Hispanic audiences for the 2010 census.


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